Sparklin is a design innovation company

CaratLane - Sparklin Partnership

The Miracle Strategy

Cognitive Gravity




























Essential brand
foundation to get started
Strategic brand system
built to grow
Fully customised,
high-impact brand system


We move with care, clarity, and commitment, not as outsiders, but as the kind of partners who treat your business like our own.

We act with urgency when it drives clarity, and slow down when quality demands it. We don't confuse speed with progress. We move fast where it matters, and hold our ground where it counts. Because noise is cheap. Signal is earned.

Great work doesn't beg for attention.
It commands trust and clicks into our lives, confidently, effortlessly, without apology. We aim for clarity that feels inevitable, elegance that outlasts the noise, and decisions that feel obvious in hindsight.

That’s completely fine.
Most projects start with ambiguity. We guide you through clarity exercises and structuredconversations to define the right direction. No prep needed.
Direction isn’t a one-shot decision.
We align early, validate assumptions, and course-correct before anything becomes irreversible.
Timelines depend on scope and complexity.
Once the scope is finalised, we share a clear timeline upfront. Adding or changing elements may extend it.
Because the level of responsibility, impact, and irreversibility changes with scale.
At later stages, decisions carry higher risk and broader consequences, which requires deeper involvement.
Yes. You can expand the scope at any point. We’ll reassess timelines and effort and confirm changes before moving ahead.
A focused team led by senior designers and strategists.
No hand-offs, no junior-only execution — the core team stays involved throughout.
It’s modular by design.
You start with what you need now and build forward as clarity and priorities evolve.
Yes, indirectly but meaningfully.
Clear positioning, sharper narratives, and consistent systems make your story easier to believe and back.
Yes, if you’re serious about direction and long-term thinking.
We tailor scope to stage, not ambition.
We pause, reassess, and realign.
Any impact on timeline or pricing is discussed transparently before proceeding.
Every engagement is customised.
The plans are starting points, not constraints.